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<BR><BR><h1 align="center"><font face="Geneva, Arial, Helvetica, sans-serif">Resources & Explanations</font></h1>
<p align="left"><font face="Georgia, Times New Roman, Times, serif">If this is
your first time online, then we have answers to your questions about the
Internet. With a slant on how your business can make the most of the Internet,
is easy to understand terms we look at the basics you need to know about
how cyberspace and the web works.</font></p>
<p align="left"> </p>
<p><font face="Georgia, Times New Roman, Times, serif"><a href="http://www.sitesource.com.au/sydney/p2.php">What is the Internet?</a><br>
On over</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">A global connection of
computers designed to share information… more</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">Information is shared
between computers using a special communication’s
standard. Similar to a language, all computers connected to the Internet know
how to encode and decode based on protocols. This means we can send different
types of information over the Internet, regardless of the language in which
it is written, or even the format it is presented (e.g. photographic & sound).</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">This standard is known as the <a href="http://diy.sitesource.com.au/registration/p2.php">TCP/IP
suite</a> of protocols.</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">Connecting to the Internet
means connecting your computer to another computer, this in turn is connected
to other computers…and so on.</font></p>
<p><font face="Georgia, Times New Roman, Times, serif"> The web-like spread of
interconnections has lead to the term World Wide Web. To connect into this
web network, most businesses use an Internet Service Provider.
An ISP does three things; it maintains connections to other ISP’s and
computer networks, it enables customers to connect to its network and finally,
it manages the cross flow of communication between theses two. </font></p>
<p><font face="Georgia, Times New Roman, Times, serif"><br>
<a href="http://results.sitesource.com.au/internet/p2.php">How does the Internet work?</a><br>
On Over</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">By using set standards
to create, package and route information between interconnected computer…more</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">Using the TCP/IP suit of protocols a computer that wants to communicate with
another computer creates and encodes a messages in 5 different ways. Each of
these different layers of message encoding is designed to help the information
pass between the two computers.</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">The first layer is the
Application (Presentation & Session) Layer. The
type of information determines the protocol for encoding at this layer. For
example an email message will be encoded using the SMTP protocol or a request
for a web page using the HTTP protocol. </font></p>
<p><font face="Georgia, Times New Roman, Times, serif">Next, the transport layer acts as a manger of the whole transfer, <a href="http://solutions.sitesource.com.au/packages/p2.php">dividing
the information</a> into chunks. Primarily it ensures that each separate data unit
is sent effectively to the other computer, using one of two protocols TCP or
UDP. TCP checks to make sure all the information arrives. UDP is quicker because
there is no detection of errors. </font></p>
<p><font face="Georgia, Times New Roman, Times, serif">The network layer, uses the IP protocol to address and route the packet of
information through the web of the Internet. Routing computers check the destination
IP address and forward the information package appropriately to others, until
it hopefully reaches its destination.<br>
<br>
The data link layer makes use of every piece of hardware’s unique MAC
address. This is appended to the datagram of information in addition to an
error checking algorithm, to physically identify the destination piece of
equipment.</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">Finally the Physical layer enables the information to be converted into a
signal for transmission, in most cases this is as pulses of electricity. The
information is decoded up to the relevant level, at each stop it makes along
its journey. When it reaches the destination computer the whole message is
decoded. </font></p>
<p><font face="Georgia, Times New Roman, Times, serif"><a href="http://isp.sitesource.com.au/isp/p2.php">Why should I use the Internet?</a><br>
On Over<br>
To improve your business results… more</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">The Internet is pervasive. It affects all aspects of business today, and each
business in a different way. In terms of marketing it is more than just an
element of promotion, it is capable of not only qualifying a prospect, but
often converting, closing and fulfilling! It is an interface that can be used
to communicate with external as well as internal people.</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">The key to getting effective
results from the Internet is designing a fit that’s right for <a href="http://estore.sitesource.com.au/website/p2.php">your
business</a>. It needs to work with your existing processes,
in fact enhance them – but it can only do this if managed well. Today
a business needs a website, a fact of the 21st century, but beyond the type
of website, you need to consider a complete Internet perspective.</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">It’s back to the basics of marketing (the 5 or so P’s)… Consider
your Publics, not just what your customers want, but your suppliers, staff,
government/regulatory, competitors and investors. How can your Product/service
integrate with IT technologies, what about Production and IT? Obviously place
is important, many businesses are discovering the booming online market place!
For many the major advantage of going online comes from Promoting their business,
combining the adverting, sales promotion and personal selling in one channel!</font></p>
<p><font face="Georgia, Times New Roman, Times, serif">The key to results is
understanding. When it comes to your market and customers - that’s something most businesses know, but when it comes to IT they
don’t. Getting to know a good IT professional is the same as using a
professional accountant, it means you use their knowledge and skills to further
your business. </font><br>
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